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What is Ideal Dofollow-Nofollow Ratio for Extreme SEO benefits?

Dofollow Nofollow Ratio

The majority of people chase dofollow links. Because we know they allow us to pass link juice, or we may say authority from one link to another.

But have you heard this: TOO GOOD TO BE TRUE!

Yes, that’s the exact situation we are avoiding here. We don’t want to be called ‘you are too good to be true,’ do we? Instead, we want to be actually TRUE!

To maintain that true image, you need to maintain a good ratio of dofollow and nofollow links on your website. This statement must have generated a question in your mind for sure – How will I decide how many nofollow and dofollow links I need?

In this article we will discuss the same. You will get to know that different websites need different ratios and how to decide the ratio. 

But first, let’s start by exploring what dofollow and what nofllow links are.

What is a Dofollow Link?

A dofollow link is a type of hyperlink that passes SEO value and authority from one site to another. Dofollow links are essentially votes of confidence between websites.

They signal to search engines that the linked content is valuable, credible, and beneficial, thereby potentially improving the linked site’s search engine ranking. Dofollow links are the default state of links unless specified otherwise with a nofollow attribute.

What is No Follow Link?

A No Follow link is a type of hyperlink that tells search engines to ignore the link in terms of passing on any “link juice” or site authority.

When a website includes the rel=”nofollow” attribute in a link, it signals search engines not to count this link as an endorsement, affecting the linked page’s ranking in search engine results.

This attribute is commonly used for links to untrusted content and advertisements or to manage the flow of search engine crawling on a site.

How to Find if a Link is Nofollow?

To find if a link is nofollow, right-click on the webpage and select “View Page Source.” Then, search (Ctrl+F) for the link in question. 

A nofollow link will include rel=”nofollow” within its tag. 

For example, <a href=”https://example.com” rel=”nofollow”>Example Site</a> clearly shows the nofollow attribute, indicating it won’t pass SEO benefits.

Ideal Ratio of Dofollow and Nofollow Links in a Website

Ideal Ratio of Dofollow and Nofollow Links in a Website

The ideal ratio of dofollow to nofollow links on a website doesn’t have a one-size-fits-all answer, as it can vary depending on the site’s goals, industry standards, and the natural link profile expected by search engines for a particular niche. 

Theoretical Ratios:

While there’s no magic ratio, a commonly mentioned starting point in the SEO community is aiming for a mix where nofollow links constitute 30% to 40% of your overall link profile. 

This means the ‘ideal’ ratio is ’60 : 40′ or ’70 : 30′.

This ratio, however, should be adjusted based on the above factors and ongoing analysis of your site’s performance and evolving SEO strategies.

What Does ‘Google’ Say About This Ratio?

Google does not provide specific guidelines or recommendations regarding an ideal dofollow to nofollow link ratio. 

Google’s approach to backlinks is primarily focused on the quality and relevance of the links rather than the specific ratio of dofollow to nofollow links.

Google’s algorithms are designed to understand and reward natural link profiles that indicate a site’s authority and relevance. 

A natural link profile typically includes a mix of dofollow and nofollow links, as this reflects organic link-building practices.

What Our Experts Have to Say About Dofollow and Nofollow Ratio?

The ideal ratio of dofollow to nofollow links on a website doesn’t have a one-size-fits-all answer, as it can vary depending on the site’s goals, industry standards, and the natural link profile expected by search engines for a particular niche. Following are some factors our experts have shortlisted. 

1. Website’s Purpose and Content Nature

  • Informational Websites: Sites primarily focused on providing valuable information may naturally attract more dofollow links through high-quality content sharing.
  • Commercial Websites: E-commerce sites or services might lean towards a higher ratio of nofollow links, especially in user-generated content like comments and forums, to prevent spam.

2. SEO and Link-Building Strategy

  • Dofollow links are beneficial for SEO as they pass link equity, improving the site’s search ranking for relevant keywords.
  • Nofollow links, while not passing SEO value directly, are essential for a natural link profile and can drive significant referral traffic.

3. Industry Norms

Different industries have varying benchmarks for what constitutes a “normal” dofollow to nofollow link ratio. Analyzing competitors and industry leaders can provide insights into what search engines may expect for a specific sector.

4. Risk Management

  • A high percentage of dofollow links, especially from low-quality or irrelevant sites, can be seen as manipulative by search engines, risking penalties.
  • A balanced ratio reflects a natural, organic link profile, signaling to search engines that your site is reputable and trustworthy.

5. Long-Term Growth vs. Short-Term Gains

Prioritizing a long-term SEO strategy means fostering a healthy mix of dofollow and nofollow links, focusing on the quality and relevance of linked sites over mere numbers.

The key to an ideal dofollow and nofollow link ratio lies in maintaining a natural-looking profile that aligns with your website’s goals, the quality of content, and a sound SEO strategy.

How this Ratio Affects SEO?

How this Ratio Affects SEO

The ratio of dofollow to nofollow links on your website can have a big impact on your SEO or how well you rank on search engines like Google. Here’s a straightforward look at why this balance matters:

When search engines crawl your site, they pay attention to where your links lead and whether they are dofollow or nofollow. Dofollow links are like giving a thumbs up to another page, telling search engines, “Hey, I trust this link!” Nofollow links, on the other hand, are like saying, “This link is okay, but I can’t vouch for it 100%.”

Here’s how this ratio affects your SEO:

  1. Dofollow Links:
    • Boost Your Authority: They pass on “link juice,” helping boost your site’s authority and ranking.
    • Improve Page Rank: Each dofollow link is a vote of confidence in your site, potentially improving its position in search results.
  2. Nofollow Links:
    • Diversify Your Profile: Having a mix of nofollow links makes your link profile look more natural and less spammy to search engines.
    • Control Spam: They help manage and filter out unwanted links from comments or forums, protecting your site’s reputation.
  3. Balancing Act: A good mix of dofollow and nofollow links signals to search engines that your site has a natural and diverse link profile. This can make your site appear more credible and trustworthy.
  4. Risk Management: Too many dofollow links, especially from sketchy sites, can look suspicious and might lead to penalties from search engines.

Similarly, if almost all your links are nofollow, you might miss out on the SEO benefits that come from dofollow links.


Too much of one type can throw off the balance, making your site look a bit sketchy to search engines.

You want to aim for that sweet spot, a balanced mix that tells Google, “Hey, I’m playing by the rules but also keeping it real.” It’s not just about boosting your rank; it’s about building trust and credibility.

Think of your link profile as a garden. Just like you’d mix flowers and veggies, mixing dofollow and nofollow links makes for a healthier, more vibrant online space. Keep it natural, keep it diverse, and watch your website grow!

For those looking to further cultivate their site’s potential, Outreach Monks offers some of the best link building services out there. Their expertise can help ensure your garden flourishes with the right mix of links. Their approach to creating valuable content for guest posting can significantly contribute to a balanced and effective link profile.

Frequently Asked Questions

How does the Dofollow Nofollow Ratio impact my website's SEO?

A balanced ratio improves your site's credibility and search engine ranking by showing a natural and diverse link profile.

Can a high number of nofollow links hurt my SEO?

Not directly. While nofollow links don't pass SEO value, having a natural mix is beneficial for showing a credible and organic link profile.

Should I aim for more dofollow links for better SEO?

Focus on quality over quantity. A healthy mix of high-quality dofollow links can boost SEO, but balance is key to avoid appearing manipulative.

How can I adjust my Dofollow Nofollow Ratio?

Audit your existing links, prioritize acquiring high-quality dofollow links from reputable sources, and use nofollow for unverified or affiliate links.

How often should I review my Dofollow Nofollow Ratio?

Regularly review your link profile, at least quarterly, to ensure it remains balanced and reflects any changes in your SEO strategy or website content.

Adult Backlinks 101: Master Link Building for Your Adult Business

Adult Backlinks 101 Master Link Building for Your Adult Business

Adult backlinks might sound a bit risqué, but they’re simply the secret in the SEO playbook for websites on the wilder side. 

As the adult industry booms online, standing out requires more than just eye-catching content. It’s all about mastering SEO’s dark arts, with adult backlinks leading the charge. They’re the lifeline for websites looking to climb the search engine ranks, draw in the right crowd, and boost their visibility online. 

Given the industry’s unique hurdles and limited ad options, these backlinks are gold. Ready to get into the nitty-gritty of why adult backlinks are game-changers? Let’s dive in.

Why It Is Essential To Create  Backlinks For Adult Sites

Like any other business, to grow your website, you need to build backlinks. Here are a few reasons to do the same:

  • Boost Search Engine Rankings: Quality backlinks from reputable adult websites signal to search engines that your site is credible and relevant, which can substantially improve your search engine rankings​.
  • Drive Targeted Traffic: Backlinks from authoritative sites in the adult industry can drive highly targeted referral traffic to your website, increasing the likelihood of conversions​.
  • Enhance Online Visibility: A strong backlink profile increases your site’s visibility on search engine results pages (SERPs), making it easier for potential customers to find your content​.
  • Overcome Industry Restrictions: Given the adult industry’s marketing restrictions, backlinks serve as a vital, regulation-compliant method to promote your website and reach a wider audience.
  • Establish Authority: Acquiring backlinks from well-known sites helps establish your site’s authority within the niche, contributing to brand recognition and trust.

The Strategies For Adult Link Building

Creating backlinks for adult sites involves various strategies, including guest blogging, content marketing, broken link building, and directory submissions. Each method has its unique benefits, from establishing industry authority to driving direct traffic and improving SERP rankings​.

In navigating the complexities of adult SEO, it’s essential to focus on ethical practices, ensuring content is consensual, legal, and adheres to industry standards. Moreover, monitoring the health of your backlink profile and adapting strategies based on analytical insights are key to maintaining and enhancing your SEO performance over time​​​.

Here are several proven strategies to help elevate your site’s SEO performance.

Guest Blogging and Blogger Outreach

A crucial component of any link-building campaign is blogger outreach and guest blogging. It involves more than just having guest posts published online; the reputation and traffic of the hosting sites are also vital. Building link placements from genuine websites with real traffic can significantly increase your reach and influence online​.

Guest blogging involves creating and providing high-quality content for other adult websites in exchange for a backlink to your site. By sharing valuable and relevant content, you attract attention from both search engines and potential customers​.

Content Marketing

Engaging in content marketing by creating and promoting compelling adult content, such as videos, infographics, and articles, can naturally attract backlinks from other websites. High-quality content increases your site’s visibility and encourages authoritative sources to link back to you, enhancing your SEO efforts.

Broken Link Building

This strategy involves identifying broken links on other adult websites and reaching out to the site owners to suggest replacing them with links to your own relevant content. It helps other websites fix their broken links while providing you with valuable backlinks, benefiting both parties involved.

Directory Submissions

Submitting your website to reputable adult directories is another way to acquire relevant backlinks and improve your site’s visibility. It’s important to choose directories that are relevant to the adult industry and are recognized for their quality and reputation.

Successfully implementing these strategies requires a blend of creativity, technical skills, and a thorough understanding of the adult industry’s unique challenges and opportunities. 

Customizing your approach to fit your brand’s specific needs and goals can lead to substantial improvements in search engine rankings, website traffic, and brand visibility.

Navigating The Challenges

Navigating adult backlink creation presents distinct challenges in the SEO arena, demanding innovative and industry-specific approaches.

Challenges in Building Adult Backlinks:

  • Unique Outreach Needs: Success requires unique tactics due to privacy concerns and content sensitivity.
  • Community Networking: Building relationships within adult webmaster communities is key to unlocking opportunities.
  • Payment Peculiarities: For this kind of backlinks, many times, webmasters prefer cryptocurrencies or Paxum for payments. The industry values anonymity and upfront payments.
  • Quality Backlink Identification: Identifying valuable backlinks in the adult sector requires a tailored evaluation strategy.
  • Content Creation Hurdles: Producing high-quality, SEO-compliant adult content necessitates balancing explicit and accessible language.
  • Content Accessibility Verification: Ensuring a site is properly indexed, and content is easily accessible is vital for SEO value.

Tackling these challenges effectively involves a strategic mix of creative outreach, deep community engagement, understanding unique payment cultures, and meticulous content planning. Success hinges on navigating these unique aspects with precision and strategic foresight.

Partner With Outreach Monks For Link-Building

Starting your SEO journey for an adult site might seem daunting, but we’re here to help.  

At Outreach Monks, we specialize in crafting custom adult backlinks that drive results and respect the nuanced demands of adult websites. Our expertise in adult link building is unmatched, making us the perfect partner for your backlinks for adult sites.

  • Tailored Strategies: Custom link-building for every unique adult site to enhance authority and visibility.
  • Ethical Practices: Only ethical links from reputable adult industry sites for peace of mind and growth.
  • Quality Over Quantity: Focusing on high-quality links for targeted traffic and improved rankings.
  • Transparent Communication: Keeping you updated from start to finish, aligning efforts with your goals.
  • Results-Driven Approach: Using the latest SEO strategies for long-term success in site ranking and visibility.

Partnering with Outreach Monks means choosing a path of growth, visibility, and success for your adult website. Let us help you navigate the complexities of adult SEO with ease and professionalism. Reach out today, and let’s start building a more visible future for your site.


Quality Link-building is not an easy feat, especially in the adult sector, where the challenges are even greater.

But with the right partner, like Outreach Monks, it feels less intimidating. We’ve unpacked the essentials of securing high-quality adult backlinks and the transformative impact they can have on your site’s visibility and credibility. 

Now, you’re armed with knowledge and ready to take your online presence to new heights. Curious about how to revolutionize your website’s SEO strategy and drive meaningful results? The conversation doesn’t end here. Let’s chat about propelling your business forward. Contact us to explore more!

Frequently Asked Questions

Are backlinks from any adult site beneficial?

No, backlinks from reputable and relevant adult sites are beneficial, while those from low-quality sites can harm your SEO.

How do I know if a backlink is high quality?

A high-quality backlink comes from a reputable site with relevant content and a strong domain authority.

Will adult backlinks help with local SEO?

Yes, if they are from local or niche-relevant sites, adult backlinks can help improve your local SEO performance.

Can I use the same SEO strategies for my adult site as other industries?

While many SEO principles apply, adult sites often require more nuanced strategies due to industry-specific challenges.

How often should I audit my adult site's backlink profile?

Regular audits, at least quarterly, are recommended to ensure your backlink profile remains healthy and effective.

Where can I find safe communities to build backlinks for my adult site?

Look for adult industry forums, social media groups, and professional networks dedicated to the adult sector for safe community link-building opportunities.