Frequently Asked Questions
Want to know more about our blogger outreach services? Your questions, our answers!
The process of gathering and securing quality inbound links from websites with high authority for another website with the objective of making it visible to search engines and the users, is known as Link Building. The services of an SEO company that involve building links for the optimization of a website for search engine results ranking is known as Link Building Services.
We create a strategic plan to outreach influential bloggers that can offer you do-follow, inbound links for your website. We collaborate only with top-rated bloggers to ensure that we get associated with the best websites and blogs to get promotional content with embedded contextual links directed towards your website published on them.
We use a variety of tools that help us identify prospects for link building for your website. We can assure you that all the tools we use comply with the latest technologies and offer you an advantage over your competitors.
Having a strong strategy can help improve or maintain your position in search results. While your competitors will also be working hard to get higher traffic and grow their business, it is better to strategize your link-building projects to avoid lagging behind.
The results vary depending upon the type of website, the authoritativeness of the website, and several other factors. As no website has the same authority and link profile, it can take up to six months or even more to reflect the results. But, it is assured that the results will reflect sooner rather than later as we invest a great deal of effort in your link-building campaigns while complying with the latest updates.
The links that point out from one website to another are known as external links, whereas the ones that point from one page to another within the same website are known as internal links. While internal links are crucial for maintaining consistent link equity and authority throughout your website, external links are considered a far more important aspect by Google’s search algorithm.
Link building is one of the most crucial factors affecting your website ranking on Google or other search engines. It is advisable to allow a healthy budget for this service so that we can perform at our full potential towards improving your website’s ranking in search results effectively and sustainably. Any comprehensive SEO strategy will include link-building activities. You can contact us for a free consultation, and we will provide you with a quote as to what needs to be done for your website.
Managing link building process is tricky, and you shouldn’t try doing it unless you’re an SEO expert. The best way is to hire professionals like us, and we can handle the entire process for you. We’ve been in the business for years now and know the A to Z of link building. If you want to avoid the stress of managing complex link-building campaigns, we can help you with that.
Link-building strategies are pretty much the same, whether you operate a small business or run a large e-commerce website. There is only one objective; making your pages and site better than your competitors and marketing your content to earn quality links. You need good pages to start with and content that fully deserves the backlinks you are looking for.
Waiting for others to find your content and link to it will not do much good for your website. Only creating great content and brand assets that are link-worthy is not enough; you will have to promote them so that more people get to see them. Obviously, this will enhance your chances of getting links for your website.
When Google emerged as a game-changer in the search engine landscape, and everyone came to know about the significance of backlinks, link-building services became a necessity for businesses. As a result, several agencies that offer these services came up. Back then, SEO was done differently, and a lot of things practiced then are no longer valid. In fact, many of these practices are now considered bad. You need to look for a provider that has evolved with time and uses best practices only.
The process of link building differs depending on your requirements. We at Outreach Monks start with analyzing your existing site to identify what is “linkable.” Further, we have additional recommendations that can be added to the site to make it more linkable. We will also promote link-worthy content.
We offer a comprehensive range of services, helping clients create great, link-worthy content. Our experts also promote that content to other websites, people, and places that could benefit from it. We follow a white-hat approach to get good backlinks for clients’ sites.
Do-follow links are designated as the ones that allow the search engines to follow the link and pass on the link equity credit to your website.Conversely, a no-follow link does not let the search engines account a linked website and pass on the credits to your website.
According to Google, links are one of the top three factors that it takes into account for ranking a website in search results. The backlinks act as a vote that another website casts for you. Essentially, they play a key role in signifying that the content on your website is good and important.
Typically, an SEO company would tell its customers that they will build links for them. They ought to tell their clients how they will write blog posts for them and this would fetch them high authority links from other websites. The catch here is that other companies don’t usually publicize the content. On the other hand, we excel at outreaching manually to influential bloggers, webmasters, and journalists. We make sure that each of these links propel further link generation and thus help improve the search rankings for our client’s website.
After conducting a thorough audit for your website, we provide you with a comprehensive estimate of the number of links that should be built for your website. Depending upon your monthly investment, this number may differ. At the same time, we believe that the quality of backlinks is more important than their quantity. You wouldn’t want us to build low-quality links for your website, which is what many other SEO companies may offer. We assure you that your investments will bring you the desired results.
You must know that quality is far more important than quantity when it comes to link building. A website with a high number of external links to low-quality websites ranks lower in search results than one with fewer external links to high-quality websites. Google considers the link source to be far more important than the link itself. This helps ensure that Google’s system is not deceived easily.
White-hat link building is about building backlinks using legitimate methods that adhere to Google’s guidelines. Conversely, black-hat link building does not follow these guidelines and results in artificial backlinks. Everyone wants white-hat link building, and many claim to offer them as well, but they are rarely found because they take a lot of hard work to earn.
As the name implies, manual link building is about the ones built by hand rather than via automated processes. Google considers automated link building as a “black hat” strategy. At the same time, manual link building too may use shady tactics, so there is no assurance that manual is automatically legitimate. The truth is that backlinks earned with good content are always the best.
Essentially, a link building campaign is an initiative to get other websites to link to a targeted website. This can help the target site to boost its rank in Google searches. While some link building tactics can help your site, the illegitimate and artificial techniques can get it a penalty in the long run.
Getting other great websites to link to you is extremely important if you want to get quick and sustainable results with SEO. But it is about earning them by having good content rather than adopting artificial link-building tactics. While the former will have people naturally wanting to link with your site, artificial tactics can fetch you a Google penalty.
Links are considered amongst the top three parameters that Google incorporates in its algorithm for ranking search results. Besides improving rankings, backlinks drive referral traffic and help your website's branding.
Even though people think that link building is dead, it isn’t. It has just changed. Many SEOs have realigned their link building initiatives toward creating amazing content and marketing it for earning high-quality links. Conversely, the link building techniques used in the past are no longer relevant, rather it has evolved into an approach that focuses on marketing quality content in the present.
Buying an expired domain with backlinks pointing to it and using these links to your advantage is a shortcut that may not be a great idea for your link-building initiative. Unless you have a website, you are willing to burn. You should avoid using expired domains to get backlinks. Though you can easily find sites that offer it, they can be a risky proposition.
Regarding ranking your pages in Google, getting citations on social media is likely to have little impact. A majority of SEOs who leverage social media try to promote great content hoping that people will see it and write about it so that their website is able to get earned backlinks.
Getting links from directory submission sites is not recommended because as many as 99% of these directories are spam sites. To make things worse, Google knows that. Unless you are absolutely sure about a directory being fully trustworthy, submitting your pages to such sites is not advisable.
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