Author: Ekta Chauhan

Website: https://www.outreachmonks.com
About Ekta Chauhan: Ekta is a seasoned link builder at <a href="https://outreachmonks.com/">Outreach Monks</a>. She uses her digital marketing expertise to deliver great results. Specializing in the SaaS niche, she excels at crafting and executing effective link-building strategies. Ekta also shares her insights by writing engaging and informative articles regularly. On the personal side, despite her calm and quiet nature, don't be fooled—Ekta's creativity means she’s probably plotting to take over the world. When she's not working, she enjoys exploring new hobbies, from painting to trying out new recipes in her kitchen.

Posts by Ekta Chauhan

Pillow Link Building: What It Is and How to Use It in 2025!

Posted on September 11, 2024 (April 1, 2025)

Finding it hard to build backlinks without risking penalties? Your SEO efforts can backfire if your link profile doesn’t appear natural. Being too aggressive can hurt your site’s performance. That’s where pillow link building comes in. It’s a safe way to build a solid foundation of links that look natural to search engines, helping you […]

Hiring a Link Building Specialist: What You Need to Know?

Posted on September 2, 2024 (November 23, 2025)

Link building greatly helps your website in its SEO. It’s like the backbone to hold the visibility of your website on the internet. If this foundation is going to be weak, all your SEO efforts can be hampered. That’s why it’s important to hire a link building specialist. They understand how to create the right […]

Cause-Related Marketing: Best Practices & Real-Life Examples!

Posted on August 13, 2024 (May 17, 2025)

Brands are more than just their products and services. Today’s consumers care about what companies stand for. They want to know how brands impact society and the environment. In fact, 84% of consumers say they need to share values with a brand to buy from it. 60% are willing to buy or boycott based on […]

What is Digital PR? 8 Steps to Develop a Strong Strategy in 2025!

Posted on August 8, 2024 (June 11, 2025)

Digital PR (public relations) is a marketing strategy designed to increase a brand’s presence online. It combines traditional PR methods with SEO techniques to enhance visibility and authority. Digital PR uses various digital marketing methods, such as SEO, content marketing, and social media. It provides measurable results and integrates seamlessly with SEO plans. This guide […]

How to Create Influencer Marketing Trends for Small Businesses?

Posted on July 31, 2024 (August 24, 2026)

Influencer endorsements offer powerful social proof that small businesses can leverage to raise awareness about their brand and reach a larger pool of potential customers. In fact, 25% of small businesses are already leveraging the power of influencer marketing through social media to promote their brand and expand their customer base. Influencer marketing provides small […]

How to Find and Track Your Backlinks Easily?

Posted on July 31, 2024 (April 29, 2025)

Finding backlinks is a nightmare, isn’t it? SEOs face many struggles when it comes to backlinks, and one of the most common is finding the right tools to do it. There are too many options, and it’s hard to choose the right one. Free or premium, that’s the question. You may waste hours, days, or […]

How to Use Data Analytics for Better Lead Generation

Posted on July 24, 2024 (June 11, 2025)

Remember when businesses relied on TV and radio ads to get your attention? Or those annoying calls and emails selling stuff you didn’t care about? Those days are gone. That approach often missed the mark because it didn’t reach the right people. Now, we’re in the age of big data and AI. Data is like […]

A Guide to Canonical Redirects: Mastering Canonical Tags and 301 Redirects for SEO

Posted on June 27, 2024 (August 7, 2024)

Dealing with duplicate content can be a real headache, especially if you run an e-commerce store. It confuses search engines and can drop your page rankings. Managing this is crucial to keep a strong online presence. This guide will help you understand and master canonical tags and 301 redirects. These tools are key to fixing […]

The Truth About Link Wheels: Balancing Risks And Rewards For Ethical SEO

Posted on May 14, 2024 (February 20, 2025)

There are lots of link-building techniques, each promising great results. Recently, I saw a debate in a link-building forum about link wheels. Opinions were mixed. This made me think—we should dive into this topic for you. So, what are link wheels? Are they a good SEO strategy, or just another risky tactic? In this article, […]

Web3 Link Building: Adapting Strategies for a Decentralized Web

Posted on February 28, 2024 (May 6, 2025)

The internet is changing, and with it, the way we build visibility online. Web3, a vision for a decentralized web powered by blockchain technology, promises to put more control back into the hands of users. But what does this mean for marketers accustomed to the established rules of SEO and link building? It’s predicted that […]