Author: Ekta Chauhan

Website: https://www.outreachmonks.com
About Ekta Chauhan: Ekta is a seasoned link builder at <a href="https://outreachmonks.com/">Outreach Monks</a>. She uses her digital marketing expertise to deliver great results. Specializing in the SaaS niche, she excels at crafting and executing effective link-building strategies. Ekta also shares her insights by writing engaging and informative articles regularly. On the personal side, despite her calm and quiet nature, don't be fooled—Ekta's creativity means she’s probably plotting to take over the world. When she's not working, she enjoys exploring new hobbies, from painting to trying out new recipes in her kitchen.

Posts by Ekta Chauhan

What Are Brand Mentions in SEO? And How to Get More of Them

Posted on October 7, 2025 (November 7, 2025)

AI is transforming how brands gain visibility online. It’s no longer just about backlinks or keyword rankings—being talked about matters more than ever. A recent study shows that Google’s AI Overviews now appear in 47% of search results, highlighting how much influence AI-driven content has on what users see. One of the most effective ways […]

What is Answer Engine Optimization (AEO) and Why It Matters in 2025

Posted on September 8, 2025 (October 8, 2025)

There was a time when we’d search Google, skim through a bunch of results, click on multiple links—and still not find a straight answer. But that’s changed. Today, humans expect quick, clear answers with out the greater steps. They turn to tools like ChatGPT, Google’s AI Overviews, or Perplexity to get instant summaries—without clicking a […]

Listicle Link Building: Why It Still Works in 2025!

Posted on September 3, 2025 (November 7, 2025)

“Best SEO tools for beginners.” “Top 10 link building strategies in 2025.” “7 affordable SEO agencies for small businesses.” These aren’t just search phrases; they’re exactly the kind of queries AI Overviews, ChatGPT, and Perplexity are pulling up in 2025. Users want quick answers and shortlists, not endless scrolling. Listicles deliver instant clarity. You read […]

Does Link Building Still Matter for Google’s AI Overviews in 2025?

Posted on August 26, 2025 (August 27, 2025)

Google’s AI Overviews have changed how search works. Now, instead of just seeing a list of websites, users are often met with a full AI-generated summary right at the top—before they even click anything. It’s fast. It’s detailed. And it’s changing how people interact with search results. But for SEOs and marketers, this shift raises […]

How to Rank in Google AI Overviews (2025 Roadmap)

Posted on August 21, 2025 (August 22, 2025)

For years, SEO was all about ranking on page one—especially grabbing that top organic spot. But in 2025, that’s no longer enough. Now, when users search, they’re met with AI Overviews—Google’s auto-generated summaries that appear right above the traditional results. These answers come first, get seen first, and get clicked first. The problem? Even if […]

SEO Marketplace Strategies: What Sellers and Platforms Must Know?

Posted on June 11, 2025 (June 12, 2025)

Running an online marketplace without SEO means that people will simply not find you. Whether you’re managing a large marketplace or selling on one, search engine visibility is critical. With over 44% of online shoppers starting their buying journey on Google (according to Statista), missing out on search traffic means losing significant revenue. Unlike single-vendor […]

SaaS Inbound Marketing Explained (With Step-by-Step Strategy)

Posted on June 10, 2025 (November 7, 2025)

Tired of spending more and getting less from your marketing? If you’re running a SaaS business, you’ve likely felt the frustration. Paid ads are expensive. Cold outreach brings mixed results. And despite all the effort, your pipeline still feels unpredictable. That’s because traditional marketing methods push your message out, whether your audience is ready or […]

Link Building for Domain Registrars: Top 5 Essential Techniques

Posted on June 9, 2025 (October 8, 2025)

You’ve published great content, but still not ranking in Google? One common reason often overlooked: backlinks. According to Backlinko, the top-ranking page on Google has 3.8x more backlinks than pages in positions 2 to 10. So if your domain registrar site isn’t earning quality links, chances are you’re missing out on valuable visibility and trust. […]